Fashion

The textile decoration industry is strongly characterized by career changers without any specific expert knowledge in this field. This fact has been proved by the market survey “Textile decoration in Germany” which was presented by media partner “TVP textile decoration & promotion”. The visitors of the international trade fair “TV TecStyle Visions” are intensively making use of the extensive supporting programme of the event of the industry to deepen their trade knowledge. This is why the show organizers are intensifying the offer of special shows and expert forums once more.

Info point “fair • eco • bio”

The info point “fair • eco • bio” is the place where the focus is put on the central question what kind of respect we have towards the environment and the people. According to the motto “I’m good”, experts under the direction of Elke Klemenz, education officer in fair trade (textile sector), are presenting options how the production, trade and finishing of advertising textiles can be realized in a sustainable way.20140213_Messebesucher_0298

Dr. Bernhard Felmberg, Head of the Federal Ministry for Economic Cooperation and Development, gives a lecture on the establishment and objectives of the “Partnership for Sustainable Textiles”. His credo: “Globalization of production must result in a value added for all parties involved and must not take place at the expense of the people and the environment in the producing countries.”

At daily recurring printing workshops, visitors of the “fair • eco • bio” can witness how textiles can be finished ecologically and socially correct by silkscreen printing. With a total of 16 presentations and workshops, the speakers are informing visitors about numerous aspects of sustainability as well as about seals and audit, which show that clothes were produced sustainably.

TV expert forum

The TV expert forum once more provides information and best practice shows carried out by recognized expertd of the industry several times a day all around textile decoration. Participation on the TV expert forum is free for visitors. For the first time these presentations are taking place right in the middle of the trade fair in an open forum in hall 4, which enables visitors to choose spontaneously and flexibly right on the spot which presentation they would like to see. The presentations are dedicated to topics such as the punching of 3D stitching, pre- and post-treatment of textiles in digital direct printing or the future market of “Mass Customization”.

Style at Work Discovery Tour

Decorated workwear and professional clothing are two of the growing branches of the textile and decorating industry. Both industry and trade are more and more realizing the importance of Corporate Fashion as a means of communication. Trendy workwear in attractive colours and with a high wearing comfort is great advertising for a company and creates a connection to its customers. With the “Style at Work Discovery Tour” organized by media partner “PPF Personal Protection & Fashion”, interested visitors are directly lead to the providers of professional textiles where they get information on quality, collections and options for decoration. With special marking on the hall plans and the support of the new trade fair app, visitors get a great overview on the potential of workwear.