After a two-year break, the Gustav Daiber GmbH factory outlet has opened its doors again. Since 15 April, the factory is found at a new location in Albstadt-Truchtelfingen. Around 3.000 articles in many colour variations from the leisure, sports, outdoor and workwear ranges of James & Nicholson and myrtle beach, the two Daiber own brands, are available. The Daiber Factory Outlet is open from Monday to Friday from 10 am to 7 pm and on Saturdays from 9 am to 2 pm.
Aft the new location in Friedrich-Krupp-Straße 5 in Albstadt – Truchtelfingen, fashion lovers from the region have been able to get their hands on a wide range of leisure, sports and outdoor clothing as well as practical workwear and headwear at best prices since mid-April. A bargain corner entices with additional sale items.
In total, the Daiber Factory Outlet offers around 3,000 items in a variety of vivid colours from the two Daiber brands James & Nicholson and myrtle beach on 352 square metres of space. Each style is available in different sizes, which can vary from XS to 6XL depending on the style. The articles on offer include highlight products and bestsellers from the current collections, such as knitted fleece jackets in various fashionable styles, cosy loungewear made of organic cotton in fresh pastel shades and functional active shirts.
Reopening celebration for the whole family
Daiber gave the starting signal for the new factory outlet at the opening ceremony on 15 April. “We are pleased to present the quality and variety of our products in our outlet again,” says Kai Gminder, Managing Director of Gustav Daiber GmbH. “As a family business with a long tradition in the Zollernalb region, we value our proximity to the people here in the region. ” With this in mind, Managing Directors Kai Gminder and Christof Kunze as well as Head of Marketing Marcel Helbig were on hand to personally welcome the crowd of visitors. To celebrate the day, the outlet team had free fresh popcorn ready to munch on for every purchase. In line with its in-house finishing offer, Daiber also offered the possibility of pressing on transfer motifs directly on site and thus having the purchased articles individually finished.
The opening ceremony was rounded off by delicious food and drinks from a regional food truck as well as a child-friendly programme with a colouring corner and stick-on tattoos.