Having rewritten the rulebook on using polycotton and sublimation printing with the launch of its HD T shirt in 2014; Russell is once again reshaping the future of promotional and corporate clothing with the introduction of brand new HD T styles.
Having expanded the colour range of its Crew Neck HD T last year, in 2016 the brand has gone even further by introducing new V- Neck and Long Sleeve versions for both men and ladies. Russell has also recognised the importance of having both boys and girls styles in the collection introducing 6 new styles with sizes from juniors to teens.
Hayley Penfield from Russell said: “The feedback we have received from customers since the launch of the HD T has been tremendous with the technology allowing them to create designs never thought possible before. The luxury soft feel together with the subtle styling features, fashionable fit and now with boys and girls styles makes the T shirt a clear winner”.
All 12 styles in the range are available in ten great colours, White (155g/m²) and nine marl colours Silver, Blue, Purple, Red, Pink, Grey, Green, Yellow and Coral.
Made from an exclusive polycotton blend that offers the best of both fabrics (65% polyester, 35% ringspun combed cotton), these T-shirts have a luxury silky soft feel and slim fit that will appeal to anyone seeking a fashion forward look.
Printability is the key selling point
Of course printability is the key selling point. The T shirt has broken the rule that says sublimation printing should only take place on 100% white polyester garments.
The HD T is suitable for all types of printing whether its screen printing, DTG or Heat Transfer and the new brochure gives lots of examples of how you can create beautiful, unique designs, simply, quickly and easily.
It’s also easy to add bespoke back-neck branding, as they come with a removable adhesive label, perfect for retail, events and tourism.
The men’s range comes in sizes XS- 2XL, while the ladies are available in sizes XS-XL. The newly introduced boys and girls styles range from 5-14 years.
