L-Shop-Team addresses its customers with a positive view to the future and offers support. Andrà tutto bene: everything will be fine! On hand-painted rainbow motives this sentence went around the world as a sign of solidarity and represents the motto: We do not let our confidence be taken away, we look positively into the future!
The company would like to support its customers and develop ideas together with them, in order to be able to start (a new) together after loosening the currently necessary measures.
In order to achieve this, the textile wholesaler has implemented a mail-order campaign under the motto “Andrà tutto bene”, which aims to motivate customers to get in touch and give suggestions on how the company can support them in the coming weeks in order to actively initiate joint successes.
The campaign, which includes a cotton bag with a cheerful rainbow motif in addition to the motivation letter, reaches customers all over Europe.