Mimaki is taking its European-wide Let’s Create… Together showcase to PSI in Düsseldorf, Germany, from January 7 to 9, 2015. The focus of the show is promotional products.
“Innovation and imagination are essential tools that creatives in the promotional products market require in order to develop effective promotional items that achieve results,” states Mike Horsten, General Manager Marketing EMEA at Mimaki Europe. “Often this demands fast turnaround, short-run campaigns. Achieving this cost effectively is key to the overall success of a campaign. That’s why our high quality, flexible and affordable systems are designed to ensure affordable and creative results.”
Impactful messaging
He continues, “What this show truly highlights is how print remains central to any communications campaign no matter what the size. Printed products, whether on paper, promotional items or a variety of other materials, can deliver highly impactful messaging that stays with the recipient long after the campaign has ended. They can be the stand-out element in any promotion, from personalized pieces to runs of thousands. Mimaki has solutions that can handle it all. Reed Exhibitions, the organiser of the show, relies on Mimaki to print the decoration for the walls around the demonstration area, textile area and PSI Gusto. We could not ask for a better proof source!”
Flagship
Mimaki’s JFX200-2513 UV LED flatbed printer will be the stand flagship at PSI. It runs at 25 meters per hour and has a maximum print area of 2.5m x 1.3m. Its newly-developed ink supply unit speeds up ink replacement. Mimaki’s LUS-150 newly formulated CMYK LED curing ink with high speed curing properties maximises results. This ink is flexible up to 150% and delivers unmatched elasticity on a wide variety of media and substrates without the cured ink cracking or fracturing during handling, cutting or other post-print processing. At the show, the JFX200-2513 UV printer will also be equipped with white ink and clear varnish, allowing the creation of multiple effects on 200-300 items in one go, according to the manufacturer.
Cylindrical items
The UJF-3042 HG LED Flatbed Printer can print directly onto substrates up to 150mm thick for end uses ranging from coloured pencils to USB sticks. At the show, it will be equipped with the Kebab Option that uses rotary rollers to enable print to be placed on the entire surface of cylindrical items, from candles to bottles, made from a wide range of materials and in a variety of sizes.
Mimaki’s A2 format UJF-6042 UV LED Flatbed Printer is ideal for a host of applications, including gifts and novelties, 3D lenticular, photo albums and name plates. It assures photo-quality 1800 x 1800 dpi print reproduction on an almost limitless range of materials, objects and substrates up to 150mm thick.
Print and cutting solution
Also on display is the CJV150-75 print and cutting solution, Mimaki’s highly functional entry-level model. It fuses inkjet technology and silver, orange and light black inks. The CG-60SRIII cutting plotters feature best-in-class cutting pressure of 500g, significantly increasing the range of materials that can be processed.
Cooperation with Gravograph
Mimaki’s successful long-term cooperation with Gravograph will also be highlighted at the booth during the show. This specialist in engraving, marking and laser cutting works on a range of materials including aluminum, brass, bronze, plastic, plexiglass, glass, and PVC, and is an ideal and complementary partner for Mimaki.
