Industry news

Getmore 2014


The new doubleface James & Nicholson and Myrtle Beach catalogue presents itself with the slogan „getmore 2014“, 110 novelties and nearly 100 colour extentions of the best-selling products, such as completely new, fresh and trendy colours like fern-green and tomato.

But „getmore“ represents not only new products and colours but also the philosophy of the brands James & Nicholson and Myrtle Beach. A lot of the products offer the wearer an added value which makes the noticeable difference to the monotony of the promotional textiles. High quality material and functional considerably  increase the value of the products, the benefit and the comfort.  Alle articles can be customized with printing or embroidery.


James & Nicholson presents six new vibrant white shirts and one new blouse. Due to their non-iron or easy care finish all of them are easy-care. They only differ on one point: five different types of collars are available, e.g. for men the cut away -, button down -, new spread – and Kent collar as well as the shirt collar for the female model. The Men’s Shirt „Kent“ is also offered in a version for cufflinks lovers. For all those who prefer a younger and relaxed style, the business collection is topped off by the trendy jeans shirt Men’s and Ladies’ Denim Shirt available in two nuances and up to 3XL.


Young Lifestyle

The Look for all trendsetters: the Heather T-Shirt is combined with the soft colour blended Heather Summer Loop-Scarf and the Heather Summer Beanie in one of six fresh colours such as red – or yellow melange. The youngest product of the T-Shirt range is the Gipsy T-Shirt in the latest spray print technique – designed to fade out. Those who prefer the sporty style will go for the Flatpeak Drift Cap from Myrtle Beach in trendy two-tone look and combine it casually with a slub yarned Urban Sweat and trousers of the James & Nicholson Young Lifestyle collection.



The navy look will set the trend! For ladies James & Nicholson offers the Maritime Polo in high-quality cotton piqué in six different colours. In combination with the Maritime Vest and the colour-coordinated Cotton Cap Maritime from Myrtle Beach the look creates a summer mood. Men who prefer the sporty and casual style will choose either of the wind – and water repellent models –Sailing or Maritime Jacket. The Softshell Cap Maritime from Myrtle Beach tops the outfit off.


The wide running collection of James & Nicholson has been enlarged again by more styles and colours. Priority is given to functionality as the appropriate garment is essential for successful running. The tops range from breathable running tank over running T-Shirts with reflective transfer at the back to long-sleeved Running Shirts with zipped stand-up collar.

The light-weight polyester fabric Performance Jacket with ventilation openings at the back, offers the necessary protection and functionality for bad weather. All models are available up to 3XL and in bright but also muted colours.


The tops can be combined with one of the numerous new running pants. In the range of short models men can choose the wind- and water repellent Men’s Running Trunks. The Running Short Tights, with contrasting insets and flatlock seams, are available for women and men. For an intermediate length female runners can go for the 3/4 Ladies’ Running Tights.

For the colder days the collection holds two long models: the Running Tights in soft elastic fabric with zipped leg gathers as well as the wind – and rain resistant  Running Pants. The muted black and grey pants unobtrusively add colour, whereas the bright running tops in grenadine, lemon and green stick out a mile.


James & Nicholson offers the perfect sports outfits for a uniform in- and outdoor team equipment: Competition and Tournament Team-Shirts with stylish jacquard insets at the back and corresponding shorts, Training Team Suit in fashionable two-tone optic as well as the sturdy Team Weather Jacket. All the models are available from S to XXL and in eight colours. In addition to this and to perfect every team outfit, Myrtle Beach, offers different caps such as the Competition Cap with high-frequency elements.

MB6591 & 6266
MB6591 & 6266


Celebrating and cheering with your favourite team. Passion – emotion – absolute fidelity, only three of the many attributes which unite true soccer supporters. Corresponding to this the slogan of the most important soccer event of the next year is „All in one rhythm“.

Whoever also wants to be visually in time with his national team will find what he is looking for in the collection of Myrtle Beach: different cap styles, e.g. the Tournament – and Fan Cap, which can be embroidered individually with country name and flag. The fan outfit is completed by a huge range of T-Shirts and country flags in different designs of James & Nicholson. The new fan fyler with the flags of all participating countries will be available in time for the upcoming PSI.


In order to offer an attractive price access and to still adjust downwards the large spa collection, Myrtle Beach presents a new series of towels in soft cotton terry in 400 g/m². Three different towel sizes and one flannel are available in 11 colours such as new trend shades like atlantic, banana and glacier blue. The perfect series for the catering trade, the sports and spa sector.Daiber_Handtuecher SPA

Experience all novelties of Myrtle Beach and James Nicholson on PSI fair from 08 to 10th January 2014 at booth D14/G25 in hall 12