In January, TheMagicTouch was awarded the ‘Best Image Transfer Product’ for its latest innovation at Trophex 2017.
Full colour, photographic images, individual designs
Until now, the personalisation of balls for the promotions market has been mainly restricted to single colour designs. These are applied using traditional pad or screen printing techniques, which involve a degree of set-up. They are not suitable for full colour or photographic images, and certainly not for individual designs. Using the latest in toner-based transfer technology, TheMagicTouch has developed a new process to personalise football, rugby and various other sport balls with full colour logos and images. Using the white-toner printer and CPM transfer paper, full colour images and logos can be applied to almost any type of ball by using a modified ball-shaped platen manufactured by the press manufacturer, A.Adkins. The process is quick, easy and very durable, with the cost per printed panel at less than 10p per image.
Personalised balls
Over the past 6 months TheMagicTouch has successfully conducted various trials with leading European ball manufacturers to ensure that the various PU (polyurethane) surfaces available are compatible to the low-heat application and remain durable. Jim Nicol, Managing Director of the company, explained, “We recently produced some personalised balls for a local football club, decorated with 18 team-member photos, which was very well received. It offers a great business opportunity for those in the awards and recognition market to develop over the coming months and years.”
