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Education will be a key feature of PRINTING United. Picture: SGIA

Education will be key to the PRINTING United experience, with 96 conference sessions, three pre-show intensive workshops and dozens of show-floor amphitheater presentations.

PRINTING United, coming to Dallas October 23 – 25, is a strategic response to
convergence taking place in the industry as print service providers (PSPs) seek
to offer services and products beyond their traditional scope. As such, its
diverse education will speak to the apparel decorating, graphics production,
functional and industrial printing, commercial printing, packaging printing and
in-plant communities.

The trade show and its educational programming are built on the foundation of
its predecessor, the SGIA Expo. “We’ve ramped up the relevant, innovative
education past attendees know to expect and extended that to the commercial,
package and in-plant printing communities as well,” said Dan Marx, Director of Content
Development, SGIA.

Conference sessions at PRINTING United. Photo: SGIA

Among the conference sessions are “Positively Impact Your Bottom Line
Today!” with David Cranage, EFI; “Communicating with Consumers: What
Agencies, Brand Owners and Marketers Want,” with Barb Pellow, Pellow &
Partners; and “Elevating Your Applications to a Higher Profit” with Becky
McConnell, Fujifilm North America Corporation, Graphic Systems Division.

Educational sessions aren’t limited to the duration of the exposition. On
October 22, the day before the show opens, three half-day intensive
programs will kick off the experience: “Convergence Power Rankings: Where
(and How) to Grow” with IT Strategies’ Marco Boer, “Wide Format 101:
Strategies for Success” with SGIA’s Ray Weiss, and “Digital Textile Printing:
What, Why and How” with Keypoint Intelligence/InfoTrends’ Ron Gilboa.
(Additional fees apply.)

On the show floor, three amphitheaters will feature
research and exhibitor-led presentations addressing the apparel, industrial,
graphics, commercial and packaging printing communities in prominent
locations on the show floor.

Conference sessions are accessible with a PRINTING United Expo +
Education Pass, which is free for SGIA members and available for nonmembers for $99 through September 10.

PRINTING United reflects SGIA’s continual goal to serve as the foremost
resource for information and education for the printing industry at large. In
addition to the free PRINTING United Expo + Education Pass, access the many
benefits SGIA membership offers.