On 7 November 2024, the annual meeting of the Choice Group was again held in Fare’s showroom in Remscheid, Germany. During a very enjoyable breakfast meeting, the invited press members were given insight into the Choice Group’s novelties for 2025 including Gustav Daiber's novelties.
From comfortable basics and high-contrast eye-catchers to highlights such as winter outdoor clothing: Gustav Daiber GmbH gives an outlook on its new products for the coming year 2025.
The Ladies’/Men’s Winter Short Coat (JN1367/JN1368), Bio Cotton Winter Beanie (MB7409) and knitted Fisherman Beanie (MB740). Photo: Gustav Daiber GmbH.
The novelties include numerous crossover styles that fashionably combine work and leisure, classics for business and promotion as well as an extended range of sizes and colours, rounded off by fashionable headwear for all weather conditions.
With the new products, Daiber offers an even larger selection of high-quality and modern corporate fashion that can be combined in a variety of ways at work and beyond. In addition to comfortable, fashionable basics, the expanded product portfolio offers expressive styles and warm outdoor clothing.
New oversized products, interlock items and outerwear such as a college jacket or winter coats are among the highlights of the 2025 collection. The majority of the new products are also made from environmentally friendly materials such as organic cotton or recycled polyester, which Daiber continues to focus on. All new products will be available from 2025.
Everyday essentials for every body shape
Particularly versatile basics are being added to the range in the new year, starting with the Ladies'/Men's T-Shirt 1:1 Rib (8039/8040). The versatile T-shirt made from soft 1:1 fine rib is made from 100 per cent combed, ring-spun organic cotton and flatters the figure with a round neckline and a close-fitting cut. Those who prefer an oversized fit can look forward to three new unisex products: the Oversized-T UNISEX (8041), the Oversized Sweat UNISEX (8042) and the Oversized Hooded Jacket UNISEX (8043).
While the casual heavy single T-shirt is made entirely from combed, ring-spun organic cotton, the fashionable sweatshirt and sweat jacket come in a material mix with recycled polyester. Both the sweatshirt and sweatshirt jacket feature highquality sweat fabric and roughened inside. Thanks to the elastane content, all three new items are very comfortable to wear and can be combined in a variety of ways, making them perfect everyday companions that are among the highlights of the new year.
Between interlock and colour-block
In addition to the basics, the company is also adding new styles to the product range for an expressive look. First and foremost, the new interlock items, which are among the highlights of the 2025 collection. One of them is the Ladies'/Men's Hoody Interlock (8045/8046). The stylish hoody is made from a comfortable blend of organic cotton and easy-care recycled polyester and features two additional zip pockets on the kangaroo pocket and the left sleeve. These are edged with fashionable tape, adding a special touch. The shape-retaining interlock fabric combined with elastane also ensures a comfortable fit. The version for women is slightly waisted.
Also new in the portfolio are the matching trousers (8047) and shorts (8048) in the same technical look. Theirpockets are particularly practical: Two side pockets, a zipped back pocket and a zipped pocket on the front right offer plenty of storage space and look great thanks to the tape edging.
In addition, the new colour-block items with contrasting block inserts and piping at the front create a colourful look. For example, the single jersey T-Shirt Colour-Block UNISEX (8049) made from 100 per cent combed, ring-spun organic cotton with a round neckline and elasticated cuffs. The Polo Colour-Block UNISEX (8050) is also a real eyecatcher. The contrasting colour insert and side slits give the classic polo shirt in fine piqué fabric that certain something, creating an expressive look. The same applies to the Sweat-Hoody Colour-Block UNISEX (8051) made from an easy-care material blend, which also features a contrasting, double-layered hood with metal eyelets and drawstring.
Classics for business and promotion
Real classics are also a must for a professional appearance. Two new shirts in different fits round off the existing range: the Ladies'/Men's Shirt SLIM FIT (JN1371/JN1372) and the Ladies'/Men's Shirt MODERN FIT (JN1373/JN1374). Both new products are made from a c omfortable blend of cotton, polyamide and elastane and feature a rounded hem and a double-layer shoulder and back yoke. The fitted shirt in a closefitting cut (JN1371/JN1372) and the slightly fitted, slightly looser cut shirt (JN1373/JN1374) have a Kent collar with removable stays and adjustable cuffs in the men's version and a small, soft collar in the women's version.
Whether slim or modern fit, both shirts in fine, stretchy poplin fabric are ideal for working in the office or in the promotional sector and make day-to-day work easier thanks to the EASY CARE easyiron finish.
From fleece jackets to winter coats
In order to be perfectly equipped for every season, Daiber will be offering an even larger selection of fashionable jackets with functional details from next year. The Fleece Jacket - Corduroy Look (JN1870) is ideal for the transitional season and anyone who appreciates timeless designs. The unisex jacket in a corduroy look is made from a textured, very soft polyester outer fabric and keeps you nice and warm thanks to the teddy-look lining and stand-up collar. Reflective elements at the front and back also ensure increased visibility on shorter days - whether at work or in your free time. The College-Jacket UNISEX (8044), which impresses with a material mix of combed, ringspun organic cotton and recycled polyester, ensures a stylish, sporty appearance in the areas of promotion and lifestyle. Contrasting stripes on the collar and cuffs create visual highlights, while colour-contrasting sleeves give this collection highlight the typical college look. The collar, cuffs and waistband with elastane and a front fastener with press studs also guarantee a comfortable wear.
Daiber also has the right companions for low temperatures: the Ladies'/Men's Winter Short Coat (JN1367/JN1368) is made from 100 per cent recycled polyester and provides cosy warmth with its adjustable hood. The same goes for the Ladies'/Men's Winter Jacket (JN1369/JN1370), the shorter version with a detachable hood. Both the winter coat and jacket are highlights among the new arrivals and are particularly robust thanks to triple quilting seams. Both new products are also voluminously quilted and filled with Sugenro, an environmentally friendly alternative to conventional down. Two side pockets and two large inside pockets keep everything in place, while the elasticated inner cuffs ensure a comfortable fit.
One of the highlights of the 2025 collection: the College-Jacket UNISEX (8044) from Daiber ensures a stylish, sporty appearance. Photo: Gustav Daiber GmbH.
Matching accessories round off the look
The headwear and accessories product portfolio will also be expanded in the coming year. The high-quality 6 Panel Cap Bio Cotton (MB6249) with an unbrushed surface is a new addition. Thanks to embroidered ventilation holes, a lined sweatband and an adjustable clip fastener with metal eyelet, the organic cotton cap is comfortable to wear and is also ideal for sunny days.
The knitted Fisherman Beanie (MB7408), which is characterised by its short fit and ribbed design, provides a particularly fashionable look in the colder months. The Bio Cotton Winter Beanie (MB7409) also impresses with its ribbed design. The coarsely knitted winter hat with a classic cut is extremely comfortable thanks to its pleasantly soft feel and can be combined in a variety of ways. The new Bio Cotton Casual Beanie (MB7410) rounds off any outfit in a casual way with its extra-long beanie height and no brim. Double-knitted, it provides warmth and rings colour to the dark season in shades such as red or navy.
More size and colour variety in 2025
In addition to the new products, corporate fashion manufacturer Daiber is also presenting an extended range of sizes and colours. The Hooded Sweat (JN047) made of high-quality sweat fabric with a roughened inside and double-layer hood will be extended by size 3XL. The Men's Winter Softshell Jacket (JN1000) in navy and black will also be available in sizes 4XL and 5XL from 2025.
The fashionable jacket made from three-layer functional material with a TPU membrane is windproof and waterproof and offers additional functional details. In addition, the Ladies'/Men's 5-Pocket Stretch-Pants (JN3001/JN3002) will also be available in the classic colours navy and
black from next year and can therefore be combined in a variety of ways. Thanks to the elastane content, they offer a comfortable fit and allow maximum freedom of movement. Finally, the Garment Bag (JN5630) will be redesigned and will be available with a new logo in black from 2025. The hard-wearing garment bag with high-quality embroidery offers space for eight to twelve hangers , and therefore some of the new products from Daiber.
In our next printed issues we inform you further about the new collections. You can watch here the photo gallery of the Choice event.